Southern hospitality meets Hollywood glamour as Reese Witherspoon and Matthew McConaughey join forces to launch the lifestyle brand ‘Southern Charm’. Witherspoon and McConaughey, both proud Southerners, are set to celebrate the rich culture and traditions of the South through a curated collection of home goods, fashion, and accessories. With their infectious enthusiasm and genuine passion for all things Southern, Witherspoon and McConaughey are on a mission to spread a little Southern charm to the world.
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